Job Description
Overview We are PepsiCo Sales. We are game changers, mountain movers and history makers. We are spread among 200 countries and united by a shared set of values and goals.
That's why we Perform with Purpose. Together, we blaze new trails, succeed, celebrate and never settle for second best. At PepsiCo, we're committed to performing well as individuals and in teams, to strengthen the company.
Are you hungry to be a part of the World's largest portfolio of billion-dollar food and beverage brands? Then now is the time to explore the opportunities of PepsiCo: what makes you unique makes us better.
The Food Service New Business Development Sales Manager or Beverage Specialist is a high-impact, high-visibility role responsible for driving profitable beverage growth across targeted restaurants and groups/chains. This position blends sales execution, customer relationship building, digital enablement, and cross-functional leadership to accelerate new business and strengthen our total beverage presence in the market. The ideal candidate brings energy, urgency, and a challenger mindset to every interaction.
We are seeking a highly motivated, results-driven person to join our team. This role is focused on driving new business growth within the food service / away-from-home channel across a multi-location territory. This is a hunter role-ideal for someone who thrives on prospecting, building relationships, and closing new accounts.
Responsibilities Drive Growth & Deliver Results
- Achieve Region target of +3 points of share, including 5M new placements.
- Secure and convert 125 new COFs annually.
- Complete 68 weekly Savvy-logged sales calls, with 50 focused on new business.
- Follow up on all local and chain beverage leads within 48 hours at any foodshows/GSM meeting, distributor shows/meetings; no exceptions.
- Prospect and engage restaurant groups (2-25 locations) through strategic outreach and consistent follow-up.
- Secure 100% digital proposals and complete three per period.
- Send a minimum of 20 targeted prospecting emails weekly to build a consistent opportunity pipeline.
- Leverage LinkedIn and digital intelligence tools to identify decision-makers and business insights.
- Sell the full PBNA beverage portfolio, including PZS FTN, Citrus Springs, Poppi, Alani Nu, B&C, and innovation brands.
- Ensure responsible and impactful equipment placements (NBV-driven).
- Participate in weekly Foodshows/meetings and distributor partnerships inclusive of wiring with any/all distributor houses within your geographic area
- Partner closely with the Distributor Beverage Manager (DBM) to align on market priorities and jointly execute distributor-led beverage initiatives that accelerate PDP execution, drive COF conversions, and strengthen total PBNA presence across the territory.
- Coordinate and participate in distributor sales representative (DSR) route rides to identify opportunities, enhance portfolio execution, and strengthen marketplace visibility.
- In collaboration with DBM, present at distributor district meetings to accelerate new business opportunities, reinforce priorities, share insights, and support aligned PepsiCo distributor execution, including portfolio innovation.
Lead Through Collaboration
- Share a weekly working calendar with the FSR team to align activity and maximize impact.
- Participate in weekly coaching sessions with assigned Savvy leads to enhance skills and execution.
- Deliver periodic performance readouts to Directors/Channel Managers and the New Business Team, highlighting wins, learnings, and growth opportunities.
- Partner cross-functionally (FSR, Equipment, Marketing, Operations) to drive flawless execution and elevate customer experience.
Be the 'Local Eats' Champion
- Integrate local eats/digital selling tools into every customer interaction, ensuring 100% digital engagement.
- Lead two local eats/digital beverage seminars each year, driving education, innovation, and customer excitement.
- Reinforce digital solutions across the market and serve as the local expert for digital best practices.
Lead Market Activation
- Own and execute one Beverage Blitz per quarter, rallying the team to drive accelerated results.
- Lead and manage sector blitzes from planning to execution to post-analysis.
- Act as the go-to beverage coach across the geography, sharing market insights, best practices, and portfolio expertise
Compensation and Benefits:
- The expected compensation range for this position is between $66,900 - $111,950.
- Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process.
- Bonus based on performance and eligibility target payout is 15% of annual salary paid out annually.
- Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
- In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.
- PepsiCo offers a Fixed and Variable Rate (FAVR) reimbursement benefit for this role.
Qualifications - A minimum of 2 years of fact-based selling experience
- Bachelor's degree and/or equivalent work experience
- Foodservice, distributor sales, beer/wine/liquor or consumer packaged goods experience
- Must be willing and able to lift 40 lbs. periodically
- Must have a valid driver's license
- Safe driving record required
- This position is limited to persons with indefinite right to work in the United States.
> Our Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los Angeles Municipal Code, commonly referred to as the Fair Chance Initiative for Hiring Ordinance.
All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.
PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity / Age
If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy.
Please view our Pay Transparency Statement
Job Tags
Work experience placement, Local area